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August 13, 20240 Comments

Exponential Rise of Videos: Corporate Video Marketing Effective Usage

Effective Corporate Video Marketing in the Digital Age “The play button is the most compelling call-to-action on the web.” – Michael Litt Video marketing is the art of using video content to appraise, educate, and promote a company’s brand, products, and services to engage its digital audience. Corporate video marketing has rapidly become one of the most powerful tools for businesses looking to connect with their audience. As internet speeds

AI-and-Automation-in-Corporate-Digital-Marketing

August 8, 20240 Comments

AI in Digital Marketing: Transforming Corporate Strategies and Growth

Automation in Digital Marketing: Enhancing Efficiency with AI “Some people call this artificial intelligence, but the reality is this technology will enhance us. So instead of artificial intelligence, I think we’ll augment our intelligence.” — Ginni Rometty What is Automation and AI (Artificial Intelligence) ? Automation includes any system, tool, or action where technology performs tasks with the least human effort or input. The advantage of automation is that it

Digital-Marketing-Corporate-Training-Best-Practices

August 3, 20240 Comments

Corporate Digital Marketing Training Program Best Practices

Corporate Digital Marketing Training Program: Key Components and Best Practices “Wisdom…. comes not from age, but from education and learning.” ― Anton Chekhov A comprehensive corporate digital marketing training program is essential for equipping teams with the competencies and knowledge required to excel in the rapidly changing digital circumstances. Corporate training on a comprehensive digital marketing program must contain a curriculum covering the essential skills and knowledge needed to become

Sales-Skills-Training-Corporate-Employees

July 26, 20240 Comments

Transform Digital Marketing with Sales Skill Training

Transform Digital Marketing with Sales Skill Training and Corporate Leadership Programs “Training is not an expense, but an investment in human capital.” – Roy H. Williams Corporate leadership programs contain learning activities which employers provide to their employees on the subjects and betterment of skill sets ranging from mere soft skills to advanced role-specific capabilities. Through Sales skill training employees and businesses both reap rewards by building intellectual capital of

July 24, 20240 Comments

PPC Certifications: Why Must For Corporate Teams?

PPC Certifications: Why it matters and how it benefit Corporate teams? “The key is not the will to win. Everybody has that. It is the will to prepare to win that is important.” — Bobby Knight Pay Per Click Certifications are expert recognitions that Google offers to individuals who exhibit competence in basic and advanced aspects of Google Ads. PPC Certification Types Search Certification Fundamental and advanced concepts of Search

July 22, 20240 Comments

Google Ads Corporate Training: Beginners vs Advanced Users

Corporate Training Program on Google Ads: Beginners vs Advanced Users “Leadership and learning are indispensable to each other.” ― John F. Kennedy Corporate training program encompasses learning activities which employers provide to their employees on to topics and upgradation areas ranging from mere soft skills to advanced role-specific capabilities. In this process employees and businesses both benefit by building intellectual capital of the company and by upskilling / reskilling employees.

July 19, 20240 Comments

Google Certification for Digital Marketing: Elevate Your Career

Importance of Google Certifications in Digital Marketing Career “Tell me and I forget, teach me and I may remember, involve me and I learn.”– Benjamin Franklin Many Digital Marketing Trainees generally face a dilemma like Google Certifications are only required to pursue a successful career in Digital Marketing and paid training courses are not so important in this regard. So, in this article let’s dive in and uncover the answer

e-Sports-Digital-Marketing-Opportunities

July 17, 20240 Comments

eSports Digital Marketing Advertising Opportunities in India

Significance of Digital Marketing in Indian Esports and Gaming Industry “That’s what a championship takes, never losing focus, commit to the goal, continue to improve mistake by mistake you make along the way” – Steve Arhancet Are Esports and Gaming same? Esports, short form for electronic sports, means organised competitive gaming. Here players take part professionally in large tournaments. Esports is kind of sport; it has received its sporting recognition

July 9, 20240 Comments

Best Way To Get Insurance Leads

How to generate more leads for insurance? “The lead generation process starts by finding out where your target market ‘lives’ on the web” – Wayne Davis What is lead generation? Lead generation is the process of attracting prospective customers and converting them into someone who has an interest in your company’s products or services. This is typically collection of a prospect’s contact information (called a “lead”) Lead generation process involves

July 8, 20240 Comments

Learn to Promote Your Brand Online Digitally

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” -Warren Buffett What is Branding? Branding is the process of building a definite identity for a business in the minds of your target customers and the general population. Branding encompasses a firm’s name and logo, elements used to represent a business, mission, values, and tone of voice